{"id":8,"date":"2026-04-13T14:31:23","date_gmt":"2026-04-13T14:31:23","guid":{"rendered":"https:\/\/pricium.cl\/wordpress\/?page_id=8"},"modified":"2026-05-24T19:40:30","modified_gmt":"2026-05-24T19:40:30","slug":"servicios","status":"publish","type":"page","link":"https:\/\/pricium.cl\/index.php\/servicios\/","title":{"rendered":"SERVICIOS"},"content":{"rendered":"

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servicios<\/h1>\n

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Redise\u00f1o de Estrategia de Pricing<\/strong><\/h2>\n

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Definimos precios con l\u00f3gica financiera, valor y estrategia competitiva.<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3″ _builder_version=\u00bb3.25″ custom_margin=\u00bb|||\u00bb][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMayor rentabilidad sin depender de volumen\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%283%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbCoherencia de precios entre productos, clientes y canales\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%261%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbDecisiones de pricing basadas en l\u00f3gica, no en presi\u00f3n comercial\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%49%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ prev_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbResources\u00bb _builder_version=\u00bb4.6.3″ use_background_color_gradient=\u00bbon\u00bb background_color_gradient_start=\u00bbrgba(27,31,37,0.6)\u00bb background_color_gradient_end=\u00bb#1b1f25″ background_color_gradient_overlays_image=\u00bbon\u00bb background_image=\u00bbhttps:\/\/pricium.cl\/wordpress\/wp-content\/uploads\/2026\/04\/462634-consultant-779590_1920-1.jpg\u00bb custom_padding=\u00bb103px||2px||false|false\u00bb top_divider_style=\u00bbarrow\u00bb top_divider_height_tablet=\u00bb\u00bb top_divider_height_phone=\u00bb50px\u00bb top_divider_height_last_edited=\u00bbon|phone\u00bb][et_pb_row _builder_version=\u00bb3.25″ module_alignment=\u00bbcenter\u00bb custom_width_px=\u00bb700px\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.6.3″ text_font=\u00bbLato||||||||\u00bb text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.8em\u00bb ul_font=\u00bb||||||||\u00bb ol_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbTeko||||||||\u00bb header_2_font_size=\u00bb96px\u00bb header_3_font=\u00bb||||||||\u00bb header_4_font=\u00bb||||||||\u00bb header_5_font=\u00bb||||||||\u00bb header_6_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb||0px|\u00bb header_2_font_size_tablet=\u00bb66px\u00bb header_2_font_size_phone=\u00bb36px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb]<\/p>\n

Protecci\u00f3n y Mejora de Margen<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=\u00bb4.6.3″ _module_preset=\u00bbdefault\u00bb]<\/p>\n

Detener la erosi\u00f3n de margen y recuperar rentabilidad mediante control y redise\u00f1o de condiciones comerciales.<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3″ _builder_version=\u00bb3.25″ custom_margin=\u00bb|||\u00bb][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbRecuperaci\u00f3n directa de margen\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%280%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbControl sobre descuentos y excepciones\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%244%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbTransparencia en la rentabilidad real del negocio\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%134%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ prev_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbResources\u00bb _builder_version=\u00bb4.6.3″ use_background_color_gradient=\u00bbon\u00bb background_color_gradient_start=\u00bbrgba(27,31,37,0.6)\u00bb background_color_gradient_end=\u00bb#1b1f25″ background_color_gradient_overlays_image=\u00bbon\u00bb background_image=\u00bbhttps:\/\/pricium.cl\/wordpress\/wp-content\/uploads\/2026\/04\/geralt-business-10233280_1920-1.jpg\u00bb custom_padding=\u00bb103px||2px||false|false\u00bb top_divider_style=\u00bbarrow\u00bb top_divider_height_tablet=\u00bb\u00bb top_divider_height_phone=\u00bb50px\u00bb top_divider_height_last_edited=\u00bbon|phone\u00bb][et_pb_row _builder_version=\u00bb3.25″ module_alignment=\u00bbcenter\u00bb custom_width_px=\u00bb700px\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.6.3″ text_font=\u00bbLato||||||||\u00bb text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.8em\u00bb ul_font=\u00bb||||||||\u00bb ol_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbTeko||||||||\u00bb header_2_font_size=\u00bb96px\u00bb header_3_font=\u00bb||||||||\u00bb header_4_font=\u00bb||||||||\u00bb header_5_font=\u00bb||||||||\u00bb header_6_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb||0px|\u00bb header_2_font_size_tablet=\u00bb66px\u00bb header_2_font_size_phone=\u00bb36px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb]<\/p>\n

Sistema de Revenue Management<\/strong><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=\u00bb4.6.3″ _module_preset=\u00bbdefault\u00bb]<\/p>\n

Maximizar ingresos y margen gestionando de forma estructurada precio, demanda y mix.<\/span><\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3″ _builder_version=\u00bb3.25″ custom_margin=\u00bb|||\u00bb][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMejor utilizaci\u00f3n de capacidad y demanda\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%175%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbOptimizaci\u00f3n del mix de productos y servicios\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%241%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_blurb title=\u00bbMayor ingreso y margen por decisi\u00f3n\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb%%285%%\u00bb icon_color=\u00bb#c10f1b\u00bb use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb32px\u00bb _builder_version=\u00bb4.6.3″ header_font=\u00bbTeko||||||||\u00bb header_font_size=\u00bb28px\u00bb header_line_height=\u00bb1.2em\u00bb body_font=\u00bbLato||||||||\u00bb body_font_size=\u00bb18px\u00bb body_line_height=\u00bb1.8em\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1″ prev_background_color=\u00bb#ffffff\u00bb admin_label=\u00bbResources\u00bb _builder_version=\u00bb4.6.3″ use_background_color_gradient=\u00bbon\u00bb background_color_gradient_start=\u00bbrgba(27,31,37,0.6)\u00bb background_color_gradient_end=\u00bb#1b1f25″ background_color_gradient_overlays_image=\u00bbon\u00bb background_image=\u00bbhttps:\/\/pricium.cl\/wordpress\/wp-content\/uploads\/2026\/04\/geralt-entrepreneur-2321849_1920-1.jpg\u00bb custom_padding=\u00bb103px||2px||false|false\u00bb top_divider_style=\u00bbarrow\u00bb top_divider_height_tablet=\u00bb\u00bb top_divider_height_phone=\u00bb50px\u00bb top_divider_height_last_edited=\u00bbon|phone\u00bb][et_pb_row _builder_version=\u00bb3.25″ module_alignment=\u00bbcenter\u00bb custom_width_px=\u00bb700px\u00bb][et_pb_column type=\u00bb4_4″ _builder_version=\u00bb3.25″ custom_padding=\u00bb|||\u00bb custom_padding__hover=\u00bb|||\u00bb][et_pb_text _builder_version=\u00bb4.6.3″ text_font=\u00bbLato||||||||\u00bb text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.8em\u00bb ul_font=\u00bb||||||||\u00bb ol_font=\u00bb||||||||\u00bb header_font=\u00bb||||||||\u00bb header_2_font=\u00bbTeko||||||||\u00bb header_2_font_size=\u00bb96px\u00bb header_3_font=\u00bb||||||||\u00bb header_4_font=\u00bb||||||||\u00bb header_5_font=\u00bb||||||||\u00bb header_6_font=\u00bb||||||||\u00bb text_orientation=\u00bbcenter\u00bb background_layout=\u00bbdark\u00bb max_width=\u00bb700px\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb||0px|\u00bb header_2_font_size_tablet=\u00bb66px\u00bb header_2_font_size_phone=\u00bb36px\u00bb header_2_font_size_last_edited=\u00bbon|phone\u00bb]<\/p>\n

Ejecuci\u00f3n Comercial<\/strong><\/h2>\n

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Asegurar que la estrategia de pricing se ejecute correctamente sin destruir margen en la venta.<\/span><\/h3>\n

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Control y Sostenibilidad<\/strong><\/h2>\n

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Creamos estructuras y reglas para sostener resultados en el tiempo.<\/span><\/h3>\n

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